New Zealand's leading distributor of Auto Electrical products

We value the relationships formed between ourselves and our suppliers very highly. Many of these are long-standing, having lasted over 30 years, where we have mutually established ourselves and the brands concerned.

A great benefit of this partnership is the information shared between companies which generates the back-up services and product range needed to maintain an ever-growing, technically challenging market.

Our product management team work closely with suppliers and we are highly proactive with marketing new products and sales promotions. This is achieved directly through our sales rep teams, PartsManager website catalogue and also our Switched-on full-colour newsletter (8 pages monthly) which is direct mailed to all account holding customers.

Along with our proactive marketing policies, our great strength is our distribution network to the trade, with 8 branches and over 10 full-time, on-road sales staff, servicing every auto electrical company in New Zealand on a daily basis. A supplier partnership with us ensures maximum market coverage and brand exposure.